NEW Personalization and popups join A/B testing

Convert more of the traffic you already have.

A/B testing, personalization, and lead-capture popups in one tool, measured by the Google Analytics you already use. Every change proves its lift in revenue per visitor, not in opinions.

  • Works with Google Analytics and Google Tag Manager
  • One small snippet, no developer
  • Free plan, live in about 10 minutes
Sound familiar?

Your stack keeps growing. Your conversion rate doesn't.

Most sites bolt on a popup tool here, a testing tool there, and still can't answer the only question that matters: did it make more money?

Three tools, three invoices, three truths

A popup tool, a testing tool, and an analytics tool that never agree, because each one counts visitors its own way. You pay hundreds a month to reconcile spreadsheets.

Changes ship on gut feel

Without a real significance test, "the new version looks better" is just an expensive guess. Most redesigns are never measured at all.

Everything waits for a developer

Every test idea, banner, and popup becomes a ticket. By the time it ships, the campaign moment is gone.

The suite

Three ways to convert more. One tool.

Each pillar is strong on its own. Together they share one snippet, one visitor identity, and one measurement spine, so they compound instead of colliding.

A/B testing

Stop guessing. Know what actually wins.

Change anything on your site in a visual editor, split the traffic, and let real statistics call the winner. Conversions are read from the Google Analytics events you already send, all the way down to revenue per visitor.

  • No code, no dev queue: click, edit, launch
  • Whole-funnel goals: test the landing page, count the purchase
  • A clear verdict: lift, confidence, and revenue impact
Explore A/B testing
Personalization

Show each visitor the version that converts them.

Returning visitors, ad clicks, newsletter readers: target them with rules, author the experience in the same editor, and let a built-in holdback measure whether the personalization actually lifts revenue. Most tools can't answer that.

  • Audiences from behavior, traffic source, and device
  • Built-in holdback: every personalization proves its own lift
  • Targeting runs in the visitor's browser, not on a profile server
Explore personalization
Popups & lead capture

Turn leaving visitors into leads.

Launch on-brand popups, sticky bars, and slide-ins from complete templates in minutes. Exit intent and smart triggers catch visitors at the right moment; frequency caps keep your site pleasant to use.

  • Multi-screen templates with a polite teaser built in
  • Leads flow to your list, your inbox, and your webhook
  • Popup A/B testing with real statistics, not vanity numbers
Explore popups & lead capture
The measurement spine

Everything is measured. In money.

Under all three pillars runs one measurement spine. It reads the conversion events your Google Analytics already fires, follows each visitor across pages and sessions, and reports lift in revenue per visitor with a proper significance test.

No new tracking code

OptiWolf reads the goals you already track in Google Analytics and Google Tag Manager. No second tracking plan, no numbers to reconcile.

Whole-funnel attribution

Test a landing page and count the purchase that happens three pages and two days later. Assignments are sticky, conversions attribute anywhere in the funnel.

Revenue, not just rates

Conversion rate can go up while revenue goes down. OptiWolf captures order values and tests revenue per visitor, so you optimize for money, not clicks.

Meet the AI CRO Agent

Let AI run your optimization. You set the control level.

From a second opinion to a hands-off optimizer. You're always in charge of how far it goes.

Propose

Test ideas on tap

The agent studies your pages and analytics and proposes high-impact A/B tests, ranked by expected lift.

Auto-pilot

It runs and rolls out winners

Approve once and the agent launches tests, watches for significance, and ships the winners for you.

Autonomous

It optimizes end-to-end

Hand it the wheel: the agent continuously finds, tests, and compounds wins across your whole site.

How it works

Live in three steps

1

Paste one line on your site

A tiny, cookieless snippet. It powers all three pillars, so you never install another marketing tag.

2

Build it visually

A/B variants and personalized experiences in a click-to-edit editor; popups from complete templates. No code, no deploy.

3

Launch and read the proof

Traffic splits automatically and results report lift, confidence, and revenue per visitor, so you ship the winner knowing what it's worth.

A fraction of the price

Replace a $300+/mo stack. Start at $59.

A serious testing tool plus a popup tool plus a personalization add-on runs into the hundreds a month, and still needs an engineer. OptiWolf is the whole suite at the price of one tool.

The usual way
  • A/B testing tool: $300 to $1,300+/mo
  • A separate popup tool on top
  • An engineer to wire it all up
  • Three dashboards that disagree
With OptiWolf
  • All three pillars from $59/mo, free to start
  • One snippet, no developer
  • Your existing Google Analytics, no new tracking
  • One visitor identity across everything
Built to be trusted

Honest numbers. Private by design.

Real statistics, honestly reported

Every result is a proper significance test. We'd rather tell you a test was inconclusive than sell you a false win.

Targeting without surveillance

The behavioral profile that powers targeting lives in the visitor's own browser and never reaches our servers. No server-side profile store, nothing to leak.

Free to start, easy to leave

No credit card, no contract, and removing OptiWolf is deleting one line. If it doesn't earn its place, walk away.

Not sure where you're losing conversions?

Run a free CRO scan of any page and get a prioritized list of fixes in seconds. No account needed.

Find what converts this week.

Test, personalize, and capture leads from one snippet, and know what each change earned. No credit card, no dev tickets, no guessing.